So, you want to tap into the billion-dollar affiliate marketing industry? You’re one step closer to earning that passive income of your dream.
According to Statista, the U.S affiliate marketing spend will hit $8.2 billion in 2022.
Start today and you’ll be well equipped to take advantage of that. In this post, you’ll learn how to get started with affiliate marketing in 5 simple steps. Each step gives insights into the methods used by the pro marketers in the industry. Let’s dive in.
Step 1: Choose Your Niche
Before you even begin building your website, you’ll need to decide on your niche.
You’ll need to know what your site will be all about and who your target market is. Obviously, you can’t build a website if you don’t know what it’ll be all about, can you? So, how do you figure out which niche is the best for you?
To start, you can do a short assessment. Ask yourself questions like:
- What topics am I passionate about?
- Are there affiliate programs in this niche?
- Is there enough demand for products in this niche?
These questions will help you determine if the product you wish to promote will generate you enough income. You should choose a niche you’re familiar with as you may have to write a detailed review of your experiences with the product. For more information on how to choose a niche, check out this article on beginner’s guide to affiliate marketing.
Step 2: Research Programs
Now that you have settled on your preferred niche, the next step is to choose the best affiliate program to join. You’ll have to choose between the three types of affiliate programs:
- Low-paying, high-volume programs
- High-paying, low volume programs
- High-paying, high volume programs.
Your choice of the affiliate program will depend on your niche and level of expertise. For example, ConvertKit’s affiliate program pays a 30% commission for every sign-up. However, they are in the CRM business, which is a rather technical topic to cover. This is a classical example of a high-paying, low volume affiliate program.
Step 3: Build a Website
Now that you’ve settled on your preferred niche and the right affiliate programs, it’s time to put your research into practice.
By now you already have a clear picture of what your desired site will look like in terms of layout, design, navigation, branding, etcetera. With your niche and affiliate programs in mind, build a WordPress website, and optimize it for SEO.
While it’s possible to start affiliate marketing without a website (via YouTube and Social media) it’s easier to build an audience and boost affiliate sales with a blog.
Step 4: Create Quality Content
We’re now getting to the fun part of affiliate marketing.
The first thing to do is to know your audience. Then create content that will bring them back to your website over and over again.
The trick here is to make your content reader-centric. Provide the reader with detailed information written in short, yet sweet paragraphs. Make use of digital assets—videos, GIFs, comparison charts, high-def images, infographics, etc.
Step 5: Promote Your Content
Lastly, you’ll want to promote your content to reach a wider audience. The easiest way to promote your content and build an audience is via social media.
You could use paid social media ads to target a certain geographical region. Facebook can come in handy here. Guest posting on high authority blogs can also help you tap into someone else’s audience and show your expertise in a particular topic, a key to boosting your SEO.
By following these steps, you’ll become a successful affiliate marketer in no time.